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The first step to every paid search strategy is building the campaign. Our Paid Media team will work with you to either build a new PPC account, or if you already have an account in place, we will review existing campaigns, whilst developing new ones.
Heard of A/B Testing? The Prism Design Studio Media team sleep, breathe and eat PPC testing! We want to maximize your position and your ROI, so we work hard to create several different ads, to test against one another and see which one performs best.
“If you can’t measure it, you can’t improve it”. To provide us with an excellent indication of how well the Paid Search campaign is performing, we implement website tracking. From measuring click-throughs and conversions to ROI, we like website tracking as it shows you just how good we are at achieving results!
Google Analytics works hand in hand with website tracking and allows us to see exactly what pages your customer visited after clicking the ad, and at what point they left your website.
Paid Search campaigns are nothing without Keyword Research, and here at Prism Design Studio we do all the hard work for you – using our findings to create a Paid Media strategy that really works.
At the end of each month we like to highlight our achievements, and show you how well the campaign has performed with an in-depth report.
SPECIALIST MOBILE STRATEGY
We now live in a ‘Mobile First’ World, which means mobile specific marketing strategies are vital to sales success. Here at Prism Design Studio, we ensure we’re ahead of the game, and work with our clients to develop mobile specific marketing strategies.